AFL Recipient of IABC Palmetto Awards, Receives Top Honors

Spartanburg, SC – AFL, a leading global fiber optics manufacturer and service provider, was the recipient of five 2015 Palmetto Awards presented by the International Association of Business Communicators (IABC) in South Carolina. The awards recognize businesses from across the state for communications excellence and were selected based on evaluations by IABC judges in the Dallas, Nashville and St. Louis chapters.
AFL’s Marketing Communications Team received five Awards of Excellence for the following campaigns:

  • Swage Bus and Cable Accessories Product Launch
  • United Way Annual Campaign
  • AFL Turns 30
  • Marketing Automation (Marketo implementation)
  • AFL Fall Festival
AFL also received the “Star of the Show” award, the entry that received the most points, for the 2015 Fall Festival, an event that celebrated AFL’s 30-year anniversary with associates, both past and present. The festival featured fun for children of all ages including games and inflatables, southern barbecue, music, plant tours and 30-year commemorative tokens.
AFL also entered two campaigns for the IABC Southern Region Silver Quill award. Similar to the Palmetto Award, organizations are invited to submit their work over the past year to be judged. AFL’s Marketing Communications Team won an Award of Excellence for its 2015 United Way Campaign and an Award of Merit for its AFL Turns 30 campaign.

IABC is a professional organization that links organizational, business communicators to a global network of communication professionals that develop, establish and adhere to the highest professional standards of quality and innovation in organizational/business communication.

About AFL
AFL provides industry-leading products and services to the electric utility, broadband, communications, factory, enterprise, wireless and transit rail markets as well as the emerging markets of oil and gas, mining, nuclear, avionics, medical, renewable and intelligent grid. The company’s diverse product portfolio includes fiber optic cable, transmission and substation accessories, outside plant equipment, connectors, fusion splicers, test equipment and training. AFL’s service portfolio includes market-leading positions with the foremost communications companies supporting OEM, outside plant, enterprise and wireless areas.

Founded in 1984, AFL is proud to offer engineering expertise, exceptional products and reliable service that help our customers improve their critical and electrical infrastructure. AFL has operations in the U.S., Mexico, Europe, Asia and Australia. The company is headquartered in Spartanburg, SC and is a wholly-owned subsidiary of Fujikura Ltd. of Japan. For more information, visit

Corie Culp
Community Relations Manager